Drawing on a rich history in elite sport, including roles with the Premier League, England Hockey, and the UK Sports Institute, Alex provides comprehensive strength and conditioning coaching. His experience as a Performance Lifestyle Coach and Development Consultant has equipped him with a unique perspective on the interconnectedness of physical preparation, athlete well-being, and performance. Alex’s approach integrates evidence-based strength and conditioning principles with a focus on individual needs and long-term development, helping people achieve sustainable results and enhance their overall physical capacity.